Ecommerce customers abandon about 70% of all carts. That’s a lot of revenue left on the table. We can’t eliminate shopping cart abandonment, but, we can try to understand why it happens on your site and put measures in place to ease the checkout process.
Cart abandonment is a conversion optimization and customer service opportunity.
Utilizing reactive strategies like exit-intent popups or email followups, or more proactive strategies like user experience testing we can reduce checkout friction and help get more users through the checkout process on your website.
- Improved Conversion Rate
- Larger Market Share
- Improved Campaign ROI
- More Secondary & Tertiary Goal Conversions
- Increased Transactions
- Increased Revenue
While the percentage of abandoned carts has continued to rise over the years, incorporating a solid abandoned cart recovery strategy can help boost your conversions 40% – 600%!